Mobile phones are our primary need; cellphones are everywhere, so the demand for mobile accessories especially phone cases is also high. If you plan to start a new phone case business, then nothing is a better start than now. A recent report reveals that smartphone users will increase by $4.3 billion by 2023.
There are several advantages to starting a business around making and selling your phone cases:
- It is simple to keep inventory and ship because of their small size.
- Phone cases have a comparatively low production cost.
- You can trade them both online and at an offline store.
- Each newly launched phone model offers a new possibility to satisfy 44% of smartphone owners who update every two years.
8 Easy Steps To Start Phone Case Business
Market Research
Market research is one of the intelligent moves before starting any business. Firm business owners always begin their journey with a thorough analysis. To do good research, reach at least 40 people of the same industry, talk about the business benefits, challenges, and losses and read all the articles available online to collect as much information as possible. Along with these, you should also research market leaders, the size of the market, and the target market.
The best solution to successfully selling phone cases online is to identify a gap in the market. Analyze the potential customer weaknesses and market your product as a resolution to their difficulties. Show how a brand is effective in providing safety and security to cell phones. This way, your brand will be noticed.
Build Business Plan
The former step involved collecting the essentials. This part is a must because a business plan helps the owners to win the game. A business plan will help guide your ideas. In this phase, you have to make crucial decisions like selecting the phone case types, branding, financial strategy implementation, or budget planning.
While building a business plan, It’s always a good idea to watch what other people do. Check out the free guides, templates and samples, and other online resources to help you get started with your business planning process.
Clear all Legal Aspects
We understand it is very intriguing to go straight into selling products. But take the time to legalize your online activity to evade civil difficulties. If you want to operate your business legally, you should have Business Operation License, Sales Tax Registration, Employer Identification Number (EIN), and Seller’s Permit.
If you’re not sure you can handle these legal issues on your own, then you can take assistance from a local lawyer, accountant, or business development agency. They will assist you in issuing all the permits and licenses applicable to your business.
Create Unique Phone Case Designs
If you are a creative spirit, you can make your designs for phone cases using Photoshop, Caseapp, or mockup design websites. Alternatively, you can take help from professional designers on several freelance platforms like Dribbble or Fiver.
In addition to ready-made designs, you can also allow your buyers to design your products by incorporating a product design tool. Let tailored phone cases be your most significant differentiator. It includes a product design tool to allow buyers to design their phone cases.
Define Brand Identity
Your brand tells everything about your business. Branding helps make your business more memorable to your target audience and enables you to stand out from the market competition. Make sure you have a unique brand logo and attractive brand photography pallets to represent your business. Branding helps in customer recognition, loyalty, Improves credibility and differentiation.
Choose Your Inventory Source
Now look for the source to provide inventory for your business. You have three choices available here.
Work with manufacturer
It is pretty easy to find an affordable phone case manufacturer with GritLeather. Here you can explore all kinds of leather cases for several cell phone models. You can place your order in bulk at very reasonable prices.
Dropshipping
Dropshipping is also the best way to get phone cases for your business. Pick a manufacturer who makes the type of product you want, and they will ship the phone cases directly to your customers for you.
Build Online Store
Apart from designing phone cases, starting your online store is one of the most exciting things you will do when starting a new business. Many online platforms allow you to start selling online, but starting with a well-known, handy store builder makes sense. For a reference, you can go for Shopify.
When working on your online store, be sure to include anything that affects how people perceive your business. Write eye-catching product descriptions, upload attractive product images, and create stunning landing pages.
Promote Your Startup Business
After settling things, now it’s time to promote your business to attract people. Marketing the brand is the key to retaining as many customers as possible. Some brand promotion strategies can cost a lot, while others are more reasonable, like creating engaging content and posting on social networks can also help advertise your business globally.
Bottomline
Now that you have known where to start, an exciting journey in making a phone case business. All you have to do is to follow all the steps sequentially to grow your business.
Pro tip: The best approach to run your business is to provide outstanding customer service. Satisfied and happy customers serve as brand ambassadors for your business. When customers get the delighted services, then they will help your business to generate leads.