The real estate industry is booming with an increasing demand for residential properties. Builders and developers need elegant brochures and sales material showcasing the houses for potential buyers. This means taking splendid photographs of the model homes by looking at which potential buyers decide whether to buy them or not. Lavish photographic spreads with the houses picturized in beautiful light with luxurious furnishings are necessary to showcase the places in the best way. Using advanced software to edit the pictures will help create realistic and attractive images.
Real Estate Photography Editing Tips
Creating well-edited images of the property is the key to intriguing your target audience and boosting real estate sales. Here are some top tips to edit your real estate photos.
- Even out the light
While shooting interiors and exteriors, we may face problems with the effect of shadows and uneven lighting. We can use the lightroom tool to correct /the impact of shadows and adjust the background colors. We can manipulate the shadows toolbar to increase or decrease the shadows per the requirement. The alt key helps change the effect of black and white colors in the picture.
- Adjust the curves
Photoshop is a renowned tool that can be used for color correcting and optimizing colors. This tool requires some practice, though. Apart from this, the users can also try using other tools to get this job done.
- Brightness and color correction
Most real estate pictures are taken indoors, with little scope for natural light. Color correction and brightness enhancement help to adjust contrast, tone, and image sharpness. Retouching also helps.
- Colorcast removal
Color casts are the unwanted reflection of grey skies, fluorescent lighting, and dark window tints on the images taken inside. The original property colors can be retrieved through color cast removal and neutralizing various lighting effects on objects.
- Object removal
There may be cluttering of the pictures due to unwanted animate or inanimate objects. Removing decorative items scattered around or unnecessary people standing in the vicinity digitally can help the viewer focus on what we want them to show. Similarly, things and people can be added to the frame if required.
- Perspective correction using the perspective wrap tool
Distortions and misalignments in the pictures’ horizontal and vertical aspects due to wrong camera positioning or incorrect curvature of the camera lens can be done using the editing software. This helps to align the subject with the frame and make them look cohesive, integrated, and natural.
- Sky replacement
Sometimes the weather does not cooperate when we are taking real estate pictures. Gloomy and overcast skies need re-touching to ensure bright, cheerful skies in real estate photos. Use Lightroom to select the atmosphere of choice, rosy sunrises, sunsets, or starry night skies, to enhance our picture quality and make it look more vibrant. As a real estate developer, using real estate photo editing services to produce picture-perfect quality photographs is a better option.
- Cropping the picture
Cropping the picture will enable us to compensate for the composition faults and alter the image’s perspective. This will also highlight the wanted aspects.
- Make all lines straight
Make all the lines in the photographs straight to avoid squinty photos. Photo editing tools can be used to straighten the lines and create picture-perfect prints.
- Using the optimum exposure levels
Lighting is one of the critical factors in illuminating the photograph. This will help to highlight all the property’s characteristics and essential highlights. Use contrast, brilliance, and shadows to make the picture appear natural.
- Correct the photograph’s colors
Post-production must be done to alter dull colors and make the colors more vibrant, genuine, and realistic.
- Fill in the details
Small details and objects must be added to a room before photographing. This will make them look more lifelike. A flat-screen TV, a warm fire in the fireplace, and art decorations on the wall will make the house look more lived in. Hire an agency that provides photo editing services to achieve these effects.
- Enhance the visibility
Dark colors and streaks in the photo need to be edited to get a clear image and more depth.
- Ensure uniform lighting
The contrast of natural light outside and artificial illumination will create a glaring contrast. Editing the shadows and highlights will help to remove these anomalies.
- HDR mode
The High Dynamic Range is used in real estate photography retouching. This produces an extra depth of color, making the photograph look more lifelike.
- Sharpen the image
Adjust the clarity to make the images sharper and more realistic.
- Leverage image processor
Customers want to view houses from many angles. So, pictures need to be taken in batches, resized, and modified to ensure higher image quality.
- Keep the culling process quick and simple
Separate the usable photos from unusable photos. After shortlisting the images that must be finally edited, discard the rejected ones.
- Use auto sync to edit multiple photos
Once the correct specification choices have been decided, they can apply a group of photos. This results in a lot of time-saving.
Takeaway
Real estate photo editing helps customers visualize the best possible overview of the real estate property. The professional shooting of real estate pictures may seem a bit daunting, so outsourcing the photo editing and retouching of the photographs helps get gorgeous and consistent images.